{"title":"Hair Care: The K-Beauty Routine for Your Hair","description":"\u003ch2\u003eHair Care: The K-Beauty Routine for Your Hair\u003c\/h2\u003e\n\n\u003cp\u003eIn K-Beauty philosophy, hair health is intrinsically linked to scalp health. Our comprehensive Héori \u003cstrong\u003ehair care\u003c\/strong\u003e collection has been designed to support every step of your routine, from washing to styling. Whether you have straight, curly, fine, or thick hair, our natural-origin formulas help you achieve supple, soft, and vibrant hair.\u003c\/p\u003e\n\n\u003ch3\u003eThe Héori approach: Nature \u0026amp; Sensoriality\u003c\/h3\u003e\n\u003cp\u003eWe design our hair care products as true beauty rituals. Our approach is distinguished by:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eGentle formulas:\u003c\/strong\u003e Developed without harsh sulfates or heavy silicones to respect the hair fiber and scalp.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eBotanical actives:\u003c\/strong\u003e Integration of natural ingredients known for their ability to coat and nourish the hair.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSynergistic action:\u003c\/strong\u003e Products designed to work together, step by step, following the hair \u003cem\u003elayering\u003c\/em\u003e method.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEthical commitment:\u003c\/strong\u003e Cruelty-free products and environmentally friendly formulas.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eBuilding your ideal hair routine\u003c\/h3\u003e\n\u003cp\u003eFor radiant hair, we offer a range structured around the four fundamental pillars of care:\u003c\/p\u003e\n\n\u003ch4\u003e1. Shampoos: Cleanse \u0026amp; Balance\u003c\/h4\u003e\n\u003cp\u003eThe foundation of beautiful hair. Our gentle cleansing bases remove impurities and excess sebum while preserving the scalp's hydrolipidic film. The result: a feeling of freshness and light roots.\u003c\/p\u003e\n\n\u003ch4\u003e2. Conditioners: Detangle \u0026amp; Soften\u003c\/h4\u003e\n\u003cp\u003eThe essential step after every wash. Our detangling treatments seal the hair cuticles to lock in moisture, facilitate styling, and bring instant fluidity to your lengths.\u003c\/p\u003e\n\n\u003ch4\u003e3. Masks: Nourish \u0026amp; Coat\u003c\/h4\u003e\n\u003cp\u003eThe weekly deep treatment. Formulated with rich vegetable butters, our masks offer an intense nourishing bath to stressed hair (color-treated, heat-damaged), restoring bounce and shine.\u003c\/p\u003e\n\n\u003ch4\u003e4. Serums \u0026amp; Mists: Enhance \u0026amp; Protect\u003c\/h4\u003e\n\u003cp\u003eThe final \u003cem\u003eleave-in\u003c\/em\u003e touch. Our serums and mists coat the ends, tame frizz, and provide a protective veil against external aggressions, while delicately perfuming your hair.\u003c\/p\u003e\n\n\u003ch3\u003eAt the heart of our formulas\u003c\/h3\u003e\n\u003cp\u003eEach Héori hair care product draws its strength from a selection of high-quality ingredients:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eArgan Oil:\u003c\/strong\u003e The ally for dry ends, to intensely nourish without a greasy effect.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eAloe Vera:\u003c\/strong\u003e The perfect humectant to hydrate and soothe the scalp.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePlant Proteins:\u003c\/strong\u003e They bind to the fiber to restore its texture and resistance to brushing.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eShea Butter:\u003c\/strong\u003e A natural emollient that preserves the elasticity and softness of curls.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eOur experts' advice\u003c\/h3\u003e\n\u003cp\u003eTo maximize the benefits of your treatments, adopt the right technique: concentrate shampoo only on the scalp, massaging gently, then reserve conditioner and masks exclusively for your mid-lengths and ends.\u003c\/p\u003e\n\n\u003cp\u003eExplore our complete collection of \u003cstrong\u003eHéori hair care products\u003c\/strong\u003e and create the custom ritual that will reveal the natural beauty of your hair.\u003c\/p\u003e","products":[{"product_id":"shampooing-cuir-chevelu-sensible-400ml-heori","title":"Sensitive Scalp Shampoo 400ml | Héori","description":"\u003cp\u003eHéori Gentle Shampoo for Sensitive Scalps — certified natural shampoo, dermatologically tested for irritated, reactive, or delicate scalps. Its gentle formula, based on wheat proteins and betaine, gently cleanses while soothing itching and discomfort.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGently cleanses without irritating or drying the scalp\u003c\/li\u003e\n\u003cli\u003eSoothes itching and discomfort of sensitive scalps\u003c\/li\u003e\n\u003cli\u003eStrengthens the hair fiber thanks to wheat proteins\u003c\/li\u003e\n\u003cli\u003eRespects the scalp's natural hydrolipidic film\u003c\/li\u003e\n\u003cli\u003eDelicately fragranced — tolerated by reactive skin\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e Wheat proteins, Betaine, certified natural soothing active ingredients\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFor whom?\u003c\/strong\u003e Sensitive, irritated scalps prone to itching — suitable for all hair types.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e Apply to wet hair, gently massage the scalp, rinse thoroughly. Can be used with every wash.\u003c\/p\u003e\u003cp\u003eCertified natural · Dermatologically tested · 400ml\u003c\/p\u003e","brand":"HÉORI","offers":[{"title":"Default","offer_id":56883637551481,"sku":"178603","price":24.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/3817\/8425\/files\/IrZhTe-KZIctvre1T1ngGbpa-sxCxLrA.jpg?v=1774905647"},{"product_id":"masque-cheveux-reparateur-keratine-150ml-heori","title":"Kératine Repair Hair Mask 170ml | Héori","description":"\u003cp\u003eHeori Keratin Repair Hair Mask — intensive hair care to repair, nourish, and smooth damaged, dry, and brittle hair. Enriched with keratin, wheat proteins, and peptides, this K-Beauty mask restores the hair fiber and reveals shiny, silky hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDeeply repairs hair damaged, colored, or weakened by heat\u003c\/li\u003e\n\u003cli\u003eVisibly reduces breakage and split ends\u003c\/li\u003e\n\u003cli\u003eSmooths and detangles unruly hair\u003c\/li\u003e\n\u003cli\u003eImproves shine, softness, and manageability from the first use\u003c\/li\u003e\n\u003cli\u003eDeeply nourishes without weighing down\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e Keratin, Wheat proteins, Restructuring peptides\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFor whom?\u003c\/strong\u003e Damaged, dry, brittle, colored, chemically treated, or heat-damaged hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e After shampooing, apply to towel-dried hair from root to tip. Leave on for 5 to 10 minutes. Rinse thoroughly with lukewarm water.\u003c\/p\u003e\u003cp\u003eCertified natural · Keratin · Peptides · 170ml\u003c\/p\u003e","brand":"HÉORI","offers":[{"title":"Default","offer_id":56884779483513,"sku":"178765","price":29.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/3817\/8425\/files\/Xko1Qo4kUhQ0PR-8j3tyag90g4IabhxH.jpg?v=1774117156"},{"product_id":"exfoliant-cuir-chevelu-romarin-menthe-170ml-heori","title":"Rosemary \u0026 Mint Scalp Scrub 170ml | Héori","description":"\u003cp\u003eHéori Rosemary and Mint Exfoliating Scalp Scrub — a detox hair scrub to remove residue, dead skin cells, and excess sebum from the scalp. 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Rinse thoroughly. Use 1 to 2 times a week before shampooing.\u003c\/p\u003e\u003cp\u003eNatural Exfoliant · Rosemary · Mint · Detox · 170ml\u003c\/p\u003e","brand":"HÉORI","offers":[{"title":"Default","offer_id":56903289110905,"sku":"179867","price":29.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/3817\/8425\/files\/Exfoliant_Cuir_Chevelu_Romarin_Menthe_170ml_Heori.jpg?v=1774461278"},{"product_id":"shampooing-volumateur-keratine-390ml-heori","title":"Keratin \u0026 Caffeine Volumizing Shampoo 390ml | Héori","description":"\u003cp\u003eHéori Volumizing Shampoo with Keratin and Caffeine — densifying shampoo for fine, lifeless hair. Its active formula, based on keratin, caffeine, and rosemary oil, strengthens the hair fiber, reactivates the scalp, and provides visible volume and density from the first uses.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eVisibly boosts volume and density of fine hair\u003c\/li\u003e\n\u003cli\u003eStrengthens hair fiber and reduces breakage\u003c\/li\u003e\n\u003cli\u003eCaffeine reactivates and stimulates the scalp\u003c\/li\u003e\n\u003cli\u003eThickens the hair shaft for fuller-looking hair\u003c\/li\u003e\n\u003cli\u003eEffective cleansing without weighing down hair or roots\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e Keratin, Caffeine, Rosemary Oil, Sodium PCA\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWho is it for?\u003c\/strong\u003e Fine, flat, lifeless hair — scalps lacking density.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply to wet hair, massage the scalp in circular motions, rinse thoroughly. For optimal volume, pair with Héori Volumizing Conditioner.\u003c\/p\u003e\u003cp\u003eFine hair · Volumizing · Keratin · Caffeine · 390ml\u003c\/p\u003e","brand":"HÉORI","offers":[{"title":"Default","offer_id":56903628816761,"sku":"179886","price":23.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/3817\/8425\/files\/Shampooing_Volumateur_K_ratine_Caf_ine_Densit_H_ori_-front.jpg?v=1775426818"},{"product_id":"apres-shampooing-volumateur-keratine-390ml-heori","title":"Volumizing Conditioner Keratin \u0026 Caffeine 390ml | Héori","description":"\u003cp\u003eHéori Keratin and Caffeine Volumizing Conditioner — detangling conditioner for fine hair that provides volume, lightness, and shine without weighing it down. Formulated with keratin, caffeine, and Vitamin E, it facilitates detangling, strengthens hair, and preserves its natural volume.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eEasily detangles without weighing down or burdening the roots\u003c\/li\u003e\n\u003cli\u003eBoosts volume and lightness for fine hair\u003c\/li\u003e\n\u003cli\u003eStrengthens and smooths the hair shaft thanks to keratin\u003c\/li\u003e\n\u003cli\u003eProvides long-lasting shine and softness\u003c\/li\u003e\n\u003cli\u003eCaffeine reactivates and thickens the scalp\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e Keratin, Caffeine, Vitamin E, Sodium PCA\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFor whom?\u003c\/strong\u003e Fine, volume-lacking hair that is easily weighed down by classic conditioners.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e After shampooing, apply to lengths and ends, avoiding roots. 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Its ultra-gentle formula with aloe vera and prebiotics cleanses without stinging the eyes, respecting the sensitive skin of little ones.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUltra-gentle formula — does not sting eyes\u003c\/li\u003e\n\u003cli\u003eCertified organic and vegan — free from controversial ingredients\u003c\/li\u003e\n\u003cli\u003eDermatologically tested — suitable for babies' sensitive skin\u003c\/li\u003e\n\u003cli\u003eGently cleanses without drying out the delicate scalp\u003c\/li\u003e\n\u003cli\u003eAllergen-free on label · Gluten-free · Nut-free\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e Aloe vera juice, Prebiotics, Betaine\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFor whom?\u003c\/strong\u003e Babies and infants from birth — delicate and sensitive skin and scalps.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eUse:\u003c\/strong\u003e Apply a small amount to baby's wet scalp. 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